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| Some Tips & Tricks To Optimize Your Website On Search Engine | |||||||||
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Optimizing
Your Title Tag Are every one of your title tags optimized? For
best results in the engines they all should be! What
it looks like: Here's the title tag of this page: <TITLE>Your
Title Tag - learn to optimize your title tag</TITLE> Each page of your site should have it's own title tag with it's own keywords that related to the page that it appears on. Optimizing
Your Meta Tags Stop
wondering if your Meta Tags are correct... Meta description tips: Make sure you accurately describe the content of your page while trying to entice visitors to click on your listing. Include 3-4 of your most important keyword phrases. Especially those used in your title tag and page copy.Try to have your most important keywords appear at the beginning of your description. This often brings better results, and will help avoid having any search engine cut off your keywords if they limit the length of your description. Meta keywords tips: Aside from what we mention in the other tips below you should only use those keyword phrases that you also used in the copy of your page, title tag, meta description, and other tags. Any keywords phrases that you use that do not appear in your other tags or page copy are likely to not have enough prominence to help your listings for that phrase. Don't forget plurals. For example, a travel site might have both "caribbean vacation" and "caribbean vacations" in their keyword meta tag to make sure they show up in both searches. If you know of a common misspelling of a popular keyword that could be used to find your site you should enter it in your keywords meta tag. For example, a travel site might use "caribean " in their keyword meta since it is a common misspelling for "caribbean". Watch out for repeats! You want to include your most important phrases, but when doing so it can be difficult not to repeat one word many times. For example, "caribbean vacation" and "caribbean vacations" are two different phrases, but the word "caribbean" appears twice. This is okay to do in order to make sure you get the phrases you need in there, but becareful not to repeat any one word excessively. There in no actual limit, but we recommend that no one word be repeated in the keyword meta more than 5 times. If your site has content of interest to a specific geographic location be sure to include the actual location in your keyword meta. Optimizing
Your Images "alt" Attribute
Each image on your page can include a keyword phrase or two that
relates to the image. This text will also show up & help those
that may have their images turned off when visiting your site.
This does not work for all engines, but
it certainly does not hurt so we recommend you give it a try where
you can. Describe
the image - do not just list keywords. What
you should not do. . . (spamming the search engines) There are
several things, considered "spamming", that you can
do to try to get your page listed higher on a search engine results
page. Basically, you should never try to trick a search engine
in any way, or you risk being blacklisted by them. Since the majority
of your traffic will come from search engines the risk far outweighs
the benefits in the long run. Below is a list of the more common
things we recommend that you never do when trying Do not: Do anything to trick the search engines into listing your site better. If what you are doing is not listed as one of our search engine tips the search engines will likely view it as spam and penalize you. List keywords anywhere except in your keywords meta tag. By "list" we mean something like - keyword 1, keyword 2, keyword 3, keyword 4, etc. There are very few legitimate reasons that a list of keywords would actually appear on a web page or within the page's HTML code and the search engines know this. While you may have a legitimate reason for doing this we would recommend avoiding it so that you do not risk being penalized by the search engines. Use the same color text on your page as the page's background color. This has often been used to keyword stuff a web page. Search engines can detect this and view it as spam. Use multiple instances of the same tag. For example, using more than one title tag. Search engines can detect this and view it as spam. Submit identical pages. For example, do not duplicate a page of your site, give the copies different file names, and submit each one. Search engines can detect this and view it as spam. Submit the same page to any engine more than once within 24hrs. Use any keywords in your keywords meta tag that do not directly relate to the content of your page. |
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