Register Your Web Site with Search Engines and Directories

Once you've finalized all your site information, you're ready to register your site with the Engines and Directories. Only after you've finalized all site information and made the changes to your site.

The Majors
First of all, submit your site to the Major Engines and Directories. You can do it by going to each site or we can do it for you (with unlimited resubmissions for life) for a small fee, also check out our Free Trial Service.

Yahoo! - Yahoo! is one of the most important search tools that you want to get your site listed with quickly as possible. We dedicated a whole page to Yahoo submission which can be found on the Promotion 101 homepage.

Be Very Patient Some search engines and directories can take up to 8 weeks to list your site. Don't expect to see your site in the search results within a day, you must be very patient. View the Search Engine Listing Times to see how long the majors take, this is an average for each and can change depending on factors on their end. Don't resubmit your site unless you don't see it within the average search engine listing time.

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How long does it take?

• AltaVista:Average Submission Time: 1-3 days
  
• Excite:Average Submission Time: 2-4 weeks
  
• HotBot:Average Submission Time: 2-4 weeks
  
• Infoseek:Average Submission Time: 1-3 days
  
• Lycos:Average Submission Time: 2-4 weeks
  
• Northern Light:Average Submission Time: 2-3 weeks
  
• WebCrawler:Average Submission Time: 3-4 weeks
  
• Yahoo!:Because of Yahoo!'s high quality control, humans look at each web site submitted before adding it to their database, so it usually takes anywhere from 6 to 8 weeks.

Stay listed & on top of the Search Engines
Engines have been know to drop sites for no reason, so you should check to see if you're listed often. You can check up on your site on about 12 engines at the same time with Web Position.

You will want to resubmit if you have difficulty finding your site in any major engines. Be patient, don't resubmit if you can't find your site within a day after submitting, this could get your site banned from a search engine. Don't resubmit if you have good placement, this could mess your placement up.

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10 Tips to improve your website by Lou Speks

1. Reduce the size of your graphics. Making your page load as fast as possible is extremely important to keep your visitors. When a website takes to long to load they will go elsewhere. Graphics can be optimized to reduce the size. Try to use the Web Palette whenever possible. Use jpeg for photos and gif for almost everything else. Large image files look good but are you compromising the functionality of your web page?

2. Easy Navigation. Making your website easy to navigate helps visitors find what they are looking for. Be careful not to have “dead ends” where a visitor can’t find their way back to where they came from. Be consistent in your placement of navigational tools. Placing main page links on every page helps the visitor navigate.

3. Add Online Resources. Give something that will interest your visitors. Online resources are a great way to keep visitors coming back. A great example of this is the 3D text maker from Xara. You can place this tool on your website giving your visitors a reason to stay.

4. Add a “What’s New” or “Latest News” section to your index page. This works great for you and your visitors. When you add something new your visitors will see it. There is a mutual benefit to this, both to you and your visitors. Allows you to announce your changes and updates and lets the visitors see and use what your latest additions to your website.

5. Maximize your wording. Your main page should be a window to your website. It should give brief information on what your site is about. Get to the point on your index page. What is your website about?

6. Prioritize your information: Important information should come first closer to the top. Don’t place minor information near the top of your website. Your visitors will read the top information first and are less
likely to read what’s at the bottom of the page. First decide which information is the most important on your website. Then focus on having people see it.

7. Page size: 2-3 pages lengths is okay, but anything more you should compact the information. People generally don’t like to scroll down if there is an endless scrolling amount. They give up and focus on what’s closer to the top. If your page is too long divide it up into several pages with shorter information clips on the main index page leading to the second page.

8. Avoid background text contrast. Black letters on white backgrounds is usually the best choice. Bad contrast between colors can be an eyesoar. You should try and keep your main text area simple in color. I’ve seen many website where the text and background color ruin the website. The information might be good but the contrast is hard to read especially for longer text documents.

9. Avoid too much animation. Too much going on distracts people and annoys visitors from what it is you are trying to accomplish from your website.

10. Use tables and fonts effectively to properly space out your website. Your website spacing is important to the look of your page. Plan it out properly and use table to get the look the way you want it.

“ Sometime simpler is better!”

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